Source: 2016 Direct Mail Statistics as reported by InfoTrends in January 2016.
Source: Small Business Trends, “Direct Mail Marketing Statistics for Small Businesses.” January 2017.
Sources: USPS Mail Moments, 2016 Review, March 2016; Millenials: An Emerging Consumer Powerhouse, Quad/Graphics, March 2016.
The Madison Marketing team can help you develop a direct mail campaign that integrates your direct mail materials with other channels to help drive fantastic responses and immediate results.
Click here to tell us about your project. Please include the quantity, paper type/color, sizes, finishing and any special instructions for your project.
Google Display Network (online follow-up)
If a prospect leaves your website without taking action, your ads will show up throughout the Google Network, directing them back to your website.
We match your mailing list with the recipients' Facebook and Instagram user accounts. Before, during and after your mailing, the target market will receive the SAME message on their Social feeds, even before they visit your website.
Social Media Follow-Up
Keep your follow-up ads in front of prospects even when they’re scrolling through their newsfeed on Facebook and Instagram.
Receive a list of who visited your website from the mailing list and what actions they took. With LeadMatch, you can mail to unique visitors who visited your site, even if they weren’t on the mailing list! Finally, true attribution for a Direct Mail campaign!
With Informed Delivery® integration, your piece will be accompanied by a full color, clickable ad within the grayscale email preview sent by the USPS. You will also be able to track where Informed Delivery® emails have been opened (geographically)!
Be prepared for new calls and online leads by knowing exactly when your Direct Mail campaign is hitting mailboxes.
Have access to live updates and recordings of every call received as a result of your Direct Mail campaign.
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